/* ===========================================================
   MÁTICO — Arquitectura & Diseño · Redesign
   Palette preserved from original brand:
   wine #461c1f · deep #480917 · cream #f1eeef · cream2 #efeae9
   terracotta #794533 · sage #869791 · ink #1c1a16 · taupe #a29a90
   Fonts: Raleway (display/body), Nunito (support)
   =========================================================== */

:root{
  --wine:#461c1f;
  --wine-deep:#480917;
  --wine-soft:#6b3034;
  --terracotta:#794533;
  --cream:#f1eeef;
  --cream-2:#efeae9;
  --paper:#faf8f7;
  --sage:#869791;
  --ink:#1c1a16;
  --ink-2:#17120e;
  --taupe:#a29a90;
  --muted:#7d7470;
  --white:#fff;

  --maxw:1200px;
  --gut:clamp(20px,5vw,64px);
  --radius:16px;
  --radius-sm:10px;
  --shadow:0 24px 60px -28px rgba(28,26,22,.45);
  --shadow-sm:0 12px 30px -16px rgba(28,26,22,.4);
  --ease:cubic-bezier(.22,.61,.36,1);
  --ff:"Raleway",-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;
  --ff-2:"Nunito",sans-serif;
}

*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{
  margin:0;
  font-family:var(--ff);
  color:var(--ink);
  background:var(--paper);
  line-height:1.65;
  font-weight:400;
  overflow-x:hidden;
}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
em{font-style:italic;color:var(--terracotta);font-weight:400}

.container{width:100%;max-width:var(--maxw);margin-inline:auto;padding-inline:var(--gut)}
.section{padding-block:clamp(64px,9vw,128px)}
.center{text-align:center}

/* ---------- Typography ---------- */
.eyebrow{
  font-size:.78rem;letter-spacing:.32em;text-transform:uppercase;
  color:var(--terracotta);font-weight:600;margin:0 0 18px;
}
.eyebrow--light{color:#d9b9a0}
.section-title{
  font-size:clamp(2rem,4.4vw,3.4rem);
  font-weight:300;line-height:1.08;letter-spacing:-.01em;
  margin:0 0 22px;color:var(--wine);
}
.section-title.light{color:var(--cream)}
.lead{
  font-size:clamp(1.02rem,1.5vw,1.18rem);
  color:var(--muted);max-width:60ch;margin:0;
}
.lead.center{margin-inline:auto;text-align:center}

/* ---------- Buttons ---------- */
.btn{
  display:inline-flex;align-items:center;justify-content:center;gap:.5em;
  font-family:var(--ff);font-weight:600;font-size:.92rem;letter-spacing:.04em;
  padding:15px 30px;border-radius:999px;cursor:pointer;border:1.5px solid transparent;
  transition:transform .35s var(--ease),background .35s var(--ease),color .35s var(--ease),border-color .35s var(--ease);
  text-transform:uppercase;
}
.btn:active{transform:translateY(1px)}
.btn-primary{background:var(--wine);color:var(--cream);border-color:var(--wine)}
.btn-primary:hover{background:transparent;color:var(--wine)}
.btn-ghost{background:transparent;color:var(--cream);border-color:rgba(255,255,255,.55)}
.btn-ghost:hover{background:var(--cream);color:var(--wine);border-color:var(--cream)}
.btn-block{width:100%}

/* ===========================================================
   HEADER
   =========================================================== */
.site-header{
  position:fixed;inset:0 0 auto 0;z-index:100;
  transition:background .4s var(--ease),box-shadow .4s var(--ease),padding .4s var(--ease);
  padding-block:18px;
}
.header-inner{display:flex;align-items:center;justify-content:space-between;gap:24px}
.brand-logo{height:42px;width:auto;transition:opacity .3s var(--ease)}
.brand-logo--light{position:absolute;top:0;left:0}
/* default = transparent header over dark hero → show light logo */
.brand{position:relative;display:block}
.brand-logo--dark{opacity:0}
.brand-logo--light{opacity:1}

.main-nav{display:flex;align-items:center;gap:30px}
.main-nav a{
  font-size:.86rem;font-weight:500;letter-spacing:.04em;color:var(--cream);
  position:relative;transition:color .3s var(--ease);
}
.main-nav a:not(.nav-cta)::after{
  content:"";position:absolute;left:0;bottom:-6px;width:0;height:1.5px;
  background:currentColor;transition:width .35s var(--ease);
}
.main-nav a:not(.nav-cta):hover::after{width:100%}
.nav-cta{
  border:1.5px solid rgba(255,255,255,.5);padding:9px 20px;border-radius:999px;
  text-transform:uppercase;font-size:.78rem;font-weight:600;
  transition:background .3s var(--ease),color .3s var(--ease),border-color .3s var(--ease);
}
.nav-cta:hover{background:var(--cream);color:var(--wine);border-color:var(--cream)}

/* scrolled state → solid cream header, dark logo, wine links */
.site-header.scrolled{
  background:rgba(250,248,247,.92);backdrop-filter:blur(12px);
  box-shadow:0 10px 30px -20px rgba(28,26,22,.4);padding-block:12px;
}
.site-header.scrolled .brand-logo--dark{opacity:1}
.site-header.scrolled .brand-logo--light{opacity:0}
.site-header.scrolled .main-nav a{color:var(--wine)}
.site-header.scrolled .nav-cta{border-color:var(--wine)}
.site-header.scrolled .nav-cta:hover{background:var(--wine);color:var(--cream)}
.site-header.scrolled .nav-toggle span{background:var(--wine)}

/* hamburger */
.nav-toggle{
  display:none;flex-direction:column;gap:5px;background:none;border:0;cursor:pointer;
  padding:8px;z-index:120;
}
.nav-toggle span{width:26px;height:2px;background:var(--cream);border-radius:2px;transition:.3s var(--ease)}

/* ===========================================================
   HERO
   =========================================================== */
.hero{position:relative;min-height:100svh;display:flex;align-items:center;overflow:hidden;color:var(--cream);
  background:var(--ink-2) url("assets/video/hero-poster.jpg") center/cover no-repeat}
.hero-video{position:absolute;inset:0;z-index:0;width:100%;height:100%;object-fit:cover;
  background:var(--ink-2)}
.hero-overlay{position:absolute;inset:0;z-index:1;
  background:linear-gradient(105deg,rgba(28,18,14,.92) 0%,rgba(70,28,31,.62) 48%,rgba(28,18,14,.35) 100%);}
.hero-content{position:relative;z-index:2;padding-top:96px}
.hero-eyebrow{font-size:.8rem;letter-spacing:.34em;text-transform:uppercase;color:#e7c9b4;font-weight:600;margin:26px 0 18px}
.hero-title{
  font-size:clamp(2.5rem,6.6vw,5.3rem);font-weight:200;line-height:1.04;letter-spacing:-.02em;
  margin:0 0 22px;max-width:18ch;
}
.hero-title em{color:#e7c9b4;font-weight:300}
.hero-sub{font-size:clamp(1.02rem,1.7vw,1.28rem);max-width:54ch;color:rgba(241,238,239,.86);margin:0 0 34px;font-weight:300}
.hero-actions{display:flex;gap:16px;flex-wrap:wrap}

/* audience-conditional text */
.when-personas,.when-empresas{display:none}
body[data-audience="empresas"] .when-empresas{display:block}
body[data-audience="personas"] .when-personas{display:block}
/* inline variants inside title/sub */
.hero-title .when-empresas,.hero-title .when-personas,
.hero-sub .when-empresas,.hero-sub .when-personas{display:none}
body[data-audience="empresas"] .hero-title .when-empresas,
body[data-audience="empresas"] .hero-sub .when-empresas{display:inline}
body[data-audience="personas"] .hero-title .when-personas,
body[data-audience="personas"] .hero-sub .when-personas{display:inline}

/* segmented control */
.segmented{display:inline-flex;padding:5px;border-radius:999px;background:rgba(255,255,255,.12);
  border:1px solid rgba(255,255,255,.22);backdrop-filter:blur(6px)}
.seg-btn{
  font-family:var(--ff);font-weight:600;font-size:.82rem;letter-spacing:.06em;text-transform:uppercase;
  padding:10px 22px;border-radius:999px;border:0;background:transparent;color:var(--cream);
  cursor:pointer;transition:background .35s var(--ease),color .35s var(--ease);
}
.seg-btn[aria-selected="true"]{background:var(--cream);color:var(--wine)}
.segmented--light{background:rgba(70,28,31,.08);border-color:rgba(70,28,31,.16)}
.segmented--light .seg-btn{color:var(--wine)}
.segmented--light .seg-btn[aria-selected="true"]{background:var(--wine);color:var(--cream)}

.hero-scroll{position:absolute;bottom:28px;left:50%;transform:translateX(-50%);z-index:2;
  width:26px;height:42px;border:1.5px solid rgba(255,255,255,.5);border-radius:14px;display:flex;justify-content:center}
.hero-scroll span{width:3px;height:8px;border-radius:3px;background:var(--cream);margin-top:8px;animation:scrolldot 1.7s infinite}
@keyframes scrolldot{0%{opacity:0;transform:translateY(-4px)}50%{opacity:1}100%{opacity:0;transform:translateY(12px)}}

/* ===========================================================
   GRID HELPERS
   =========================================================== */
.grid-2{display:grid;grid-template-columns:1fr 1fr;gap:clamp(32px,5vw,72px);align-items:center}

/* ===========================================================
   NOSOTROS
   =========================================================== */
.nosotros{background:var(--cream)}
.nosotros-media{position:relative}
.nosotros-media img{border-radius:var(--radius);box-shadow:var(--shadow);width:100%;object-fit:cover}
.floating-stat{
  position:absolute;right:-18px;bottom:-26px;background:var(--wine);color:var(--cream);
  border-radius:var(--radius);padding:22px 26px;display:flex;align-items:center;gap:14px;
  box-shadow:var(--shadow);
}
.floating-stat strong{font-size:2.6rem;font-weight:300;line-height:1}
.floating-stat span{font-size:.82rem;line-height:1.25;color:rgba(241,238,239,.85)}
.stats-row{display:flex;gap:clamp(20px,4vw,46px);margin-top:38px;flex-wrap:wrap}
.stat strong{display:block;font-size:2.2rem;font-weight:300;color:var(--wine);line-height:1}
.stat span{font-size:.86rem;color:var(--muted);max-width:18ch;display:block;margin-top:6px}

/* ===========================================================
   PROCESO / FÓRMULA 360
   =========================================================== */
.proceso{background:var(--paper)}
.proceso-head,.servicios-head{text-align:center;max-width:760px;margin:0 auto clamp(46px,6vw,72px)}
.formula-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:24px}
.formula-card{
  position:relative;background:var(--white);border:1px solid rgba(70,28,31,.08);
  border-radius:var(--radius);padding:38px 28px 32px;transition:transform .45s var(--ease),box-shadow .45s var(--ease),border-color .45s var(--ease);
  overflow:hidden;
}
.formula-card::before{content:"";position:absolute;inset:0 0 auto 0;height:4px;background:linear-gradient(90deg,var(--wine),var(--terracotta));transform:scaleX(0);transform-origin:left;transition:transform .5s var(--ease)}
.formula-card:hover{transform:translateY(-8px);box-shadow:var(--shadow);border-color:transparent}
.formula-card:hover::before{transform:scaleX(1)}
.formula-icon{
  width:66px;height:66px;border-radius:50%;background:var(--wine);
  display:flex;align-items:center;justify-content:center;margin-bottom:22px;
  transition:background .4s var(--ease);
}
.formula-card:hover .formula-icon{background:var(--terracotta)}
.formula-icon img{width:30px;height:30px;object-fit:contain;filter:brightness(0) invert(1)}
.formula-step{position:absolute;top:26px;right:28px;font-size:1.1rem;font-weight:700;color:rgba(70,28,31,.14);font-family:var(--ff-2)}
.formula-card h3{font-size:1.3rem;font-weight:600;margin:0 0 12px;color:var(--wine)}
.formula-card p{font-size:.93rem;color:var(--muted);margin:0}

/* ===========================================================
   SERVICIOS
   =========================================================== */
.servicios{background:var(--cream)}
.servicios-group{display:none;flex-direction:column;gap:clamp(40px,6vw,80px)}
body[data-audience="empresas"] .servicios-group.when-empresas,
body[data-audience="personas"] .servicios-group.when-personas{display:flex}
.servicio{display:grid;grid-template-columns:1.05fr 1fr;gap:clamp(28px,5vw,64px);align-items:center}
.servicio--reverse .servicio-media{order:2}
.servicio-media{overflow:hidden;border-radius:var(--radius);box-shadow:var(--shadow-sm)}
.servicio-media img{width:100%;height:100%;max-height:460px;object-fit:cover;transition:transform 1s var(--ease)}
.servicio:hover .servicio-media img{transform:scale(1.05)}
.servicio-copy h3{font-size:clamp(1.5rem,2.6vw,2.1rem);font-weight:300;color:var(--wine);margin:0 0 14px}
.servicio-copy p{color:var(--muted);margin:0 0 22px;max-width:42ch}
.tags{list-style:none;padding:0;margin:0;display:flex;flex-wrap:wrap;gap:10px}
.tags li{
  font-size:.82rem;font-weight:500;color:var(--wine);background:var(--white);
  border:1px solid rgba(70,28,31,.14);padding:8px 16px;border-radius:999px;
  transition:background .3s var(--ease),color .3s var(--ease);
}
.tags li:hover{background:var(--wine);color:var(--cream)}

/* ===========================================================
   PORTAFOLIO
   =========================================================== */
.portafolio{background:linear-gradient(rgba(28,18,14,.86),rgba(28,18,14,.92)),url("assets/img/bg-portafolio.jpg") center/cover fixed}
.gallery{display:grid;grid-template-columns:repeat(4,1fr);grid-auto-rows:230px;gap:18px;margin-bottom:54px}
.gallery-item{position:relative;margin:0;overflow:hidden;border-radius:var(--radius);cursor:pointer}
.gallery-item--tall{grid-row:span 2}
.gallery-item--wide{grid-column:span 2}
.gallery-item img{width:100%;height:100%;object-fit:cover;transition:transform 1.1s var(--ease)}
.gallery-item::after{content:"";position:absolute;inset:0;background:linear-gradient(to top,rgba(28,18,14,.7),transparent 55%);opacity:.5;transition:opacity .4s var(--ease)}
.gallery-item:hover img{transform:scale(1.08)}
.gallery-item:hover::after{opacity:.85}
.gallery-item figcaption{
  position:absolute;left:20px;bottom:16px;z-index:2;color:var(--cream);
  font-size:.92rem;font-weight:600;letter-spacing:.04em;
  transform:translateY(8px);opacity:.85;transition:.4s var(--ease);
}
.gallery-item:hover figcaption{transform:translateY(0);opacity:1}

/* ===========================================================
   TESTIMONIOS
   =========================================================== */
.testimonios{background:var(--paper)}
.testi-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px}
.testi{
  margin:0;background:var(--white);border:1px solid rgba(70,28,31,.08);
  border-radius:var(--radius);padding:36px 34px;position:relative;
  transition:transform .4s var(--ease),box-shadow .4s var(--ease);
}
.testi:hover{transform:translateY(-6px);box-shadow:var(--shadow-sm)}
.testi::before{content:"\201C";position:absolute;top:6px;right:26px;font-size:5rem;line-height:1;color:rgba(70,28,31,.1);font-family:Georgia,serif}
.testi p{font-size:1.04rem;color:var(--ink);margin:0 0 24px;font-weight:400;font-style:italic}
.testi footer{display:flex;align-items:center;gap:14px}
.testi footer img{width:52px;height:52px;border-radius:50%;object-fit:cover;background:var(--cream-2)}
.testi footer span{display:flex;flex-direction:column;font-size:.86rem;color:var(--muted)}
.testi footer strong{color:var(--wine);font-weight:700;font-size:.96rem}

/* ===========================================================
   CLIENTES (marquee)
   =========================================================== */
.clientes{background:var(--cream);overflow:hidden}
.marquee{overflow:hidden;-webkit-mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent);
  mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent);padding-block:8px}
.marquee + .marquee{margin-top:10px}
.marquee-track{display:flex;align-items:center;gap:64px;width:max-content;animation:marquee 42s linear infinite}
.marquee--reverse .marquee-track{animation-direction:reverse;animation-duration:48s}
.marquee:hover .marquee-track{animation-play-state:paused}
.marquee-track img{height:46px;width:auto;object-fit:contain;opacity:.55;filter:grayscale(1);transition:.35s var(--ease)}
.marquee-track img:hover{opacity:1;filter:grayscale(0)}
@keyframes marquee{from{transform:translateX(0)}to{transform:translateX(-50%)}}

/* ===========================================================
   CONTACTO
   =========================================================== */
.contacto{background:linear-gradient(160deg,var(--wine) 0%,var(--wine-deep) 100%);color:var(--cream)}
.contacto .section-title{color:var(--cream)}
.contacto .eyebrow{color:#e7c9b4}
.contacto .lead{color:rgba(241,238,239,.82)}
.contacto-grid{align-items:start}
.contact-list{list-style:none;padding:0;margin:34px 0 0;display:flex;flex-direction:column;gap:26px}
.contact-list li{display:flex;flex-direction:column;gap:4px}
.contact-list .ci{font-size:.74rem;letter-spacing:.26em;text-transform:uppercase;color:#cfa78f;font-weight:600}
.contact-list a{font-size:1.22rem;font-weight:300;color:var(--cream);width:fit-content;transition:color .3s var(--ease)}
.contact-list a:hover{color:#e7c9b4}
.socials{display:flex;gap:18px;flex-wrap:wrap}
.socials a{font-size:.95rem;font-weight:500;border-bottom:1px solid rgba(255,255,255,.3);padding-bottom:2px}

.contacto-form{background:var(--paper);border-radius:var(--radius);padding:clamp(28px,4vw,44px);box-shadow:var(--shadow)}
.field{display:flex;flex-direction:column;margin-bottom:18px}
.field-row{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.field label{font-size:.78rem;letter-spacing:.08em;text-transform:uppercase;color:var(--wine);font-weight:600;margin-bottom:8px}
.field input,.field select,.field textarea{
  font-family:var(--ff);font-size:1rem;color:var(--ink);background:var(--white);
  border:1.5px solid rgba(70,28,31,.16);border-radius:var(--radius-sm);padding:13px 16px;
  transition:border-color .3s var(--ease),box-shadow .3s var(--ease);resize:vertical;
}
.field input:focus,.field select:focus,.field textarea:focus{
  outline:none;border-color:var(--wine);box-shadow:0 0 0 3px rgba(70,28,31,.12);
}
.field input::placeholder,.field textarea::placeholder{color:var(--taupe)}
.form-note{margin:14px 0 0;color:var(--wine);font-weight:600;text-align:center}

/* ===========================================================
   FOOTER
   =========================================================== */
.site-footer{background:var(--ink-2);color:rgba(241,238,239,.7)}
.footer-inner{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:40px;padding-block:64px 40px}
.footer-brand img{height:38px;margin-bottom:18px}
.footer-brand p{font-size:.92rem;max-width:38ch;margin:0;color:rgba(241,238,239,.55)}
.footer-col h4{font-size:.78rem;letter-spacing:.2em;text-transform:uppercase;color:#cfa78f;margin:0 0 16px;font-weight:600}
.footer-col a{display:block;font-size:.95rem;margin-bottom:10px;color:rgba(241,238,239,.7);transition:color .3s var(--ease);width:fit-content}
.footer-col a:hover{color:var(--cream)}
.footer-bottom{display:flex;justify-content:space-between;align-items:center;gap:16px;
  padding-block:22px;border-top:1px solid rgba(255,255,255,.08);font-size:.84rem;flex-wrap:wrap}
.footer-bottom a:hover{color:var(--cream)}

/* ===========================================================
   FLOATING WHATSAPP
   =========================================================== */
.wa-float{
  position:fixed;right:22px;bottom:22px;z-index:90;width:58px;height:58px;border-radius:50%;
  background:#25d366;color:#fff;display:flex;align-items:center;justify-content:center;
  box-shadow:0 14px 34px -10px rgba(37,211,102,.7);transition:transform .35s var(--ease);
}
.wa-float:hover{transform:scale(1.08)}
.wa-float::after{content:"";position:absolute;inset:0;border-radius:50%;border:2px solid #25d366;animation:wapulse 2.2s ease-out infinite}
@keyframes wapulse{0%{transform:scale(1);opacity:.6}100%{transform:scale(1.7);opacity:0}}

/* ===========================================================
   SCROLL REVEAL
   =========================================================== */
.reveal{opacity:0;transform:translateY(28px);transition:opacity .8s var(--ease),transform .8s var(--ease)}
.reveal.in{opacity:1;transform:none}

/* ===========================================================
   RESPONSIVE
   =========================================================== */
@media (max-width:980px){
  .footer-inner{grid-template-columns:1fr 1fr;gap:32px}
  .formula-grid{grid-template-columns:1fr 1fr}
  .gallery{grid-template-columns:repeat(2,1fr);grid-auto-rows:200px}
  .gallery-item--wide{grid-column:span 2}
}

@media (max-width:820px){
  .nav-toggle{display:flex}
  .main-nav{
    position:fixed;inset:0 0 0 auto;width:min(82vw,360px);background:var(--wine);
    flex-direction:column;align-items:flex-start;justify-content:center;gap:26px;padding:48px;
    transform:translateX(100%);transition:transform .45s var(--ease);box-shadow:-20px 0 60px -30px #000;
  }
  .main-nav.open{transform:translateX(0)}
  .main-nav a{color:var(--cream);font-size:1.05rem}
  .main-nav .nav-cta{border-color:rgba(255,255,255,.5)}
  body.menu-open{overflow:hidden}
  .grid-2{grid-template-columns:1fr;gap:48px}
  .nosotros-media{order:-1;max-width:520px;margin-inline:auto}
  .floating-stat{right:0}
  .servicio,.servicio--reverse{grid-template-columns:1fr}
  .servicio--reverse .servicio-media{order:0}
  .servicio-media img{max-height:340px}
  .testi-grid{grid-template-columns:1fr}
}

@media (max-width:560px){
  .formula-grid{grid-template-columns:1fr}
  .gallery{grid-template-columns:1fr;grid-auto-rows:220px}
  .gallery-item--tall{grid-row:span 1}
  .gallery-item--wide{grid-column:span 1}
  .field-row{grid-template-columns:1fr}
  .footer-inner{grid-template-columns:1fr}
  .hero-actions{flex-direction:column;align-items:flex-start}
  .hero-actions .btn{width:100%}
  .floating-stat{padding:16px 18px}
  .floating-stat strong{font-size:2rem}
}

@media (prefers-reduced-motion:reduce){
  *{animation-duration:.001ms!important;animation-iteration-count:1!important;scroll-behavior:auto}
  .reveal{opacity:1;transform:none}
  .hero-video{display:none}            /* fall back to the poster image */
}
